The Business of Jiu Jitsu from an Actual Athlete
If you’ve been paying any attention for the past few years, you’ve probably noticed the surge of jiu jitsu academies opening all over the country. And not just in major cities! Heck, even in some small towns you might find two gyms on the same street. The business of jiu jitsu is flourishing.
And if you’ve been in the sport for a while, or simply have an unwavering tenacity to jump at opportunities, you might have thought about opening your own academy or establishing your own jiu jitsu related business. But you think, where do I even start?
That’s essentially where Nakapan Phungephorn was about 15 years ago when he was looking to open his academy. With an innate entrepreneurial spirit and long history in both jiu jitsu and muay thai, it only made sense that he would ultimately combine his passions and, as he puts it, “free [himself] from the shackles of corporate America.”
He established BETA Academy in Washington D.C. back in 2008, which has since become one of the most successful gyms in the area. He was able to turn a passion into a lucrative business, and with his help, you can too.
Whether you’re just getting started, or are looking for ways to improve your already established academy, Nakapan can help.
What Makes Nakapan Qualified to Teach Business?
You might be thinking, sure it would be nice to learn this stuff from an athlete who gets it instead of some random stuffy business person, but is he genuinely qualified? The answer, of course, is yes!
Nakapan is a prime example of someone learning from their own missteps. He’s actually made attempts at several businesses before reaching success with BETA Academy. And, as you’ll find out in his BJJ Business Blueprint course, he’s even had the displeasure of being audited by the dreaded IRS.
The course presents the classic opportunity of benefiting from someone else’s mistakes. This actually is a technique Nakapan utilizes himself via a network of business people that he’s formed over the years, and it’s certainly paid off.
He’s also able to pull from his past career as a Certified Public Accountant, which he somewhat begrudgingly acknowledges as part of his current success.
Why is Learning from Nakapan Worth the Investment?
Nakapan’s BJJ Business Blueprint might seem steeply priced compared to other courses on Jiu Jitsu X, but that is because it truly is in a category all of its own. With nearly six hours of content divided into eight fully explored categories, you’ll have everything you need to step up your business practices.
There’s nowhere else you’re going to find an organized, easy to follow, systematic plan centered around the business of jiu jitsu. Included are details regarding:
Becoming self-employed
Business insurance and credit
Applying a business model
Goal setting
Pricing memberships
Other pricing options
Face to face marketing
Developing a good sales team
Following up on sales leads
Website design and marketing
Driving traffic to your website
Recruiting and managing employees
Measuring your business’ performance
And everything to do with taxes
Nakapan guides you towards starting your business, running your businesses, improving your business over time, protecting your business, and leveraging your business success for greater personal wealth.
He’s also created an organization, the Black Belt Business Union, that offers continued support to martial arts schools in every stage of development.
If you’re still unsure, go ahead and check out over 40 minutes of free information in the free course lessons right here.
What About His Qualifications as an Athlete?
BJJ Business Blueprint is not the only course Nakapan has on Jiu Jitsu X. He also offers Footsweeps of Fury, which is all about improving your stand up game.
Nakapan began practicing jiu jitsu in 1995, but before then was already heavily involved in martial arts such as Shaolin Kung Fu and Muay Thai. He’s earned over 50 championship titles, including many judo wins in Virginia and Maryland, and a WKA Muay Thai title in 2001.
He originally got into martial arts at the age of 13 to help him manage Lyme disease. Now, he says it “has improved my life in countless ways. Aside from the obvious skill of self-defense, jiu jitsu has given me self-confidence, self-reliance, physical fitness, a means to earn a living doing something that I love, a wonderful community, and it continues to teach me new lessons everyday.”
As an instructor, he loves “helping people find the strength inside themselves.”
If you sometimes find yourself hesitating, unsure of how to start a match, not confident in your grip fighting, and intimidated by takedowns, Footsweeps of Fury would be a great resource for you!
In the course you can find details on:
Proper foot placement and timing
Grip fighting
The kouchi gari, one of Nakapan’s specialties
Drills for the kouchi gari
Setting up the kouchi gari
Options from the kouchi gari
And countering common reactions
You can even start by watching five free lessons right here!
Nakapan’s Instagram: https://www.instagram.com/nakmuay202/?hl=en
BETA Academy: http://www.betaacademy.com/
Black Belt Business Union: https://www.blackbeltbusinessunion.com/
